Are you a host-jumper?

hostjumpWeb hosting providers rely upon long term client/provider relationships to reduce costs and to help pay for attracting new customers.  In my personal experiences it costs approximately $150 to attract the average new client to a hosting provider.  When you compare the average monthly hosting bill of around $5 to the cost to attract a customer you will very quickly see why a hosting provider needs long-term clients.

There are clients that see purchasing web hosting as a long-term relationship with their provider and they look forward to reliability, service, and support for a long time to come.  Realistically most clients tend to stay with their provider until their needs drastically change and this is how things really should be.

No host is perfect – every host is going to experience issues from time to time and what is more important than whether or not they ever have issues is whether the host is directly at fault for the issue or if the issue was something that shouldn’t be held against them such as hardware failure.  Just because your host experiences an issue is not reason alone to leave that provider unless they could have prevented the issue and chose not to or they simply handled the situation poorly.  Most clients understand that issues happen and as long as they are kept informed as to what has happened and what is being done to resolve the issue they are willing to work through the issue.  If you find yourself changing hosts every single time your provider has an issue you may want to consider giving your provider a chance to handle and resolve the issue before deciding to move. Continue reading

Share

Starting and Running a Web Hosting Business – Part One

SLDALThere are many qualities that are required in an individual for them to start and grow their own successful web hosting company on their own from the start.  Many people see web hosting as something that is simple to provide and requires little to no work which couldn’t be further from the truth.  There are many aspects of web hosting that the average first-time web host will not plan for or even think about such as their web site which can be simple but is very important if you are to function as an online business.  Other aspects of running a web hosting business range from obtaining the correct licensing as required by local laws to having a basic understanding of business management and accounting.  While most are not a jack of all trades, they can often get by based upon what they know and have people they can ask for help if they need it.

The most important quality required in a person starting their own web hosting provider is resourcefulness – when you are new to hosting there are certainly going to be roadblocks that you come across and questions that you do not know the answers to.  Being resourceful means that even if you don’t know the answer immediately you know where to look to find the answer.  The vast majority of support issues that clients raise could be answered simply by visiting Google.com and typing in the question or a description of the issue.  Unless you are an expert on everything (keep dreaming) then you either need to be resourceful or you will very quickly find yourself being asked questions you cannot answer which leads to very unhappy customers and bad reviews. Continue reading

Share